Guest Posts

Guest posts from contributing authors.

August 1, 2023

Top Nine Most Effective Off-Page SEO Strategies

Having a great website and quality content is only half the battle. The other is off-page SEO, which includes activities that occur outside your website. It’s important for enterprise brands to build off-site signals to demonstrate that they are reputable, authoritative, and trustworthy. Here are the top 9 most effective off-page SEO strategies: 1. Link Building In off-page SEO, link building is the process of getting other websites to link back to your own website or page. This helps improve your search engine rankings because it shows that you are an authority on the topic. It can also help build brand awareness if […]
July 24, 2023

8 Cost-Effective Marketing Strategies for Small Businesses

BY IVY ATTIE Any brand’s success largely depends on marketing, particularly in today’s fiercely competitive business environment. However, finding cost-effective marketing tactics that work can be difficult, particularly for small businesses with tight resources. The key is identifying ways to reach and engage your target audience while maximizing your return on investment. Adopting the right approach allows small businesses to achieve remarkable marketing results without breaking the bank. This article explores eight cost-effective marketing strategies to help small businesses maximize their ROI and reach their target audience without exceeding their budget. 1. Drive Traffic and Enhance Visibility With Blogging Blogging is […]
March 16, 2023

Growing More Resilient: Web Strategies for Weathering a Turbulent Economy

Photo by fauxels Global turmoil has caused many businesses to face unprecedented challenges. But with the right strategies, you can keep your business running smoothly. My Rich Brand has some tips on how business owners can keep their businesses going during turbulent times. Increase Your Web Knowledge Basic knowledge of web development tools like HTML, CSS, and JavaScript is essential for any business owner today. It gives you an edge over competitors who may not know how to leverage these technologies for their businesses. Going back to school part-time to obtain an online degree in IT could be an excellent way to hone […]
February 24, 2023

Steps to Launch a Successful Home-Based Business

Photo by George Milton With the advancement of technology, home-based businesses have become a viable alternative to traditional employment. Home-based businesses offer flexibility, allowing entrepreneurs to work from anywhere, anytime. Launching a business from home can be cheaper than leasing office space or renting a retail storefront. Despite these advantages, running a successful home-based business requires careful planning and preparation. Let’s dive in. 1. Have a Business Plan Before taking the plunge into entrepreneurship, it’s essential to create a detailed business plan that outlines all aspects of the venture, including financial projections and market analysis. Your business plan should include specifics about how […]
February 6, 2023

Small Business Owners: Snag Success With These Proven Strategies

Photo by Amina Filkins As a small business owner, you are responsible for many aspects of your business. It can be easy to get bogged down in daily tasks and lose sight of the bigger picture. But if you want your business to be successful, it’s important to focus on best practices that will promote success. Here are some of the most important ones, courtesy of My Rich Brand. Innovate, Innovate, Innovate In today’s rapidly changing world, it’s more important than ever for businesses to encourage innovation. You’ll quickly fall behind the competition if you’re not constantly looking for ways to improve and […]
August 10, 2022

Data Analytics Could Be Your Company’s Answer to More Growth

Photo by Campaign Creators on Unsplash If you wonder whether big data can benefit your small business like it does big corporations, the answer is simple: absolutely. You might be shocked by how much data your company generates daily. And if you put tools and disciplines in place to sift through the information for valuable insights, it can positively impact virtually every area of your business. My Rich Brand explains in more detail here! Managing Talent   Recruiting and managing employees is a major challenge for most companies. Effective data analytics can help you zero in on the most promising candidates, determine which recruitment channels to […]
May 27, 2022

How To Build a Fully-Fledged Green Business

The move towards building a green business is intensifying these days with the growing need for businesses to become more environmentally sustainable. Therefore, it comes as no surprise that entrepreneurs are creating more eco-friendly companies and why there are more eco-friendly startups on the rise. If the thought of going green has piqued your interest, here’s how to go about starting one of your own. And if you want to improve your brand’s presence online, visit the My Rich Brand website,‌ for expert digital marketing advice. Decide on an eco-friendly business model Eco-friendly business models come in all sorts of shapes and […]
May 25, 2022

How to Pair Old and New Marketing Methods for Ultimate Success

If you’re looking to create an aesthetically pleasing brand and implement a robust digital marketing strategy for your business, team up with My Rich Brand today! When it comes to marketing your business, there is no “one size fits all” approach that will allow you to reach all of your potential customers. Instead, you need to think about how to create the perfect mix of strategies that will enable you to cast a wide net and make your company a success. Sometimes, that may require using older marketing seemingly methods forgotten over time.  At My Rich Brand, we pride ourselves on creating exceptional […]
April 7, 2022

How Your Stance on Cybersecurity Can Make or Break Your Company

Photo by cottonbro from Pexels Digital systems are essential to every business, as they streamline operations and help enterprises deliver better service. However, these same systems that improve efficiency also create new vulnerabilities. Cyberattacks can have serious financial consequences, such as when hackers demand ransom or businesses rebuild after losing vital assets. According to one report, in 2020, cyberattacks cost companies $2.7 billion. Of course, money isn’t the only concern. Servers hold a wealth of sensitive data, including information on employees, customers, and vendors. In some cases, this data is more valuable to criminals.  Below, My Rich Brand presents some things you need to know about […]
How Your Stance on Cybersecurity Can Make or Break Your Company
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