Marketing Tips

August 10, 2018

Walking the Fine Line of Rebranding

In a world where your website and social media accounts can either bring you a customer or scare them away, your brand, personal or professional, needs to leave a lasting impression. 48 percent of consumers report that they are more likely to become loyal to a brand during the first purchase or experience, so you need to be bringing your A-game from the moment the consumer begins interacting with you. Your website should point your audience in the direction of finding what they need from you, and your social media should be an active point of communication between you and the potential […]
July 6, 2018

Think Inside the Inbox: A Guide to Email Marketing

Emailing has been around for decades, and email marketing is even a weak trend in the eyes of some digital marketers, but the fact is, email remains the third most influential source of information for B2B audiences. If you look at the statistics, you can see why: email is 40x more effective for customer acquisition than Facebook and Twitter combined. That said, not all email campaigns are created equally so today we’ll be talking about some tips and tricks to crafting the perfect marketing email. Now we know a lot of you may be thinking that you hate having your […]
June 1, 2018

Three Tools to Help You Measure Your Marketing ROI

When it comes to tracking and understanding your content ROI, things can get pretty confusing, pretty quickly. Even marketers with years of experience can sometimes struggle with effectively understanding ROI; in fact, only 39 percent of marketers consider themselves even remotely successful at it. So today, we wanted to make all of our lives a little easier and share three tools we have found that can help you understand how productive you are with your content marketing. Built-In Social Media Analytics Cost: Free Not only is it free, but it’s also relatively easy to navigate once you understand the basics. […]
Three Tools to Help You Measure Your Marketing ROI
This website uses cookies to improve your experience. By using this website you agree to our Data Protection Policy.
Read more